Social Media & Content Manager – Iconic Food Brand

This is one of those roles, the kind that doesn't come around often.

We're partnering with a leading food business whose products are household staples across the UK, with a particularly strong presence in Tesco. They’ve got the backing of a blue-chip organisation, but the agility and culture of an SME. Now, they're looking for a Social Media & Content Manager to join their close-knit marketing team and take their biggest brand to the next level.

If you're obsessed with TikTok trends, jumping on trends, and have a flair for creating content that genuinely connects — this is your dream job.

Why You’ll Love It:

• Huge brand reach with major national distribution
• True ownership and creative freedom
• Vibrant, supportive, and ambitious team
• Flexible hybrid working based at their Kirkham site
• A brand that's bold, cheeky, and built for Gen Z & Millennials

🎯 The Role

Your mission? To make this brand the name on the lips (and phones) of the under-35s. You’ll bring the brand to life through short-form, high-impact, emotionally resonant content. You’ll lead content strategy, spot viral trends before they peak, and jump on cultural moments to create serious engagement.

Key responsibilities include:

• Trend-led content creation: Plan, shoot, and edit thumb-stopping video content for TikTok, Instagram Reels, Stories, and more
• Always-on storytelling: Build out a content calendar aligned with brand campaigns, retail moments, and pop culture events
• Campaign execution: Run UGC competitions, duet-style challenges, and community-driven ideas that drive genuine interaction
• Community building: Own the comment section and DMs in a tone that’s cheeky, fun, and unmistakably on-brand
• Culture scanning: Stay tapped into the latest trends and bring creative ideas to the team fast
• Performance tracking: Report on engagement and optimise content to drive more reach, relevance, and ROI
• Cross-functional collab: Work closely with brand, shopper marketing, and design teams to deliver integrated campaigns

Requirements!

• 5+ years’ experience in social media/content creation, ideally in FMCG or youth-focused brands
• Proven track record of growing social followings and engagement organically
• A portfolio full of TikToks, Reels, memes, and campaigns you’re proud of
• Fluent in Gen Z and Millennial culture (you get it without trying)
• Naturally collaborative, full of ideas, and commercially savvy

What’s in It for You?

• Competitive salary and bonus scheme
• Hybrid working
• Company pension & health benefits)
• Subsidised canteen & corporate gym membership
• Cycle to work scheme & employee discounts
• Long service awards & learning and development support

This is more than just a job — it’s an opportunity to shape how one of the UK’s most recognisable food brands shows up in culture.