RGM

Why is Specialism so Important in FMCG RGM Recruitment?

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​RGM is a unique role that is gaining popularity with businesses looking to drive commercial growth. It’s a multi-faceted role that incorporates everything from commercial strategy to sales, trade marketing to product placement, as well as the 4Ps and finance. However, as with any role that is growing in popularity, there is often a lag with the size of talent pools, which adds challenges to any recruitment plans.

For this reason, businesses often need to place a greater emphasis on transferable skillsets and widen their talent pools to incorporate candidates in complementary roles or risk maxing out their budget. 

To drive success in Revenue Growth Management, candidates need exceptional management skills as a huge mix of people from different departments need to be brought along on their journey. RGM professionals are the lynchpin that holds everything together, so they are a critical strategic hire and require gravitas and credibility. ​

Given the limitation of talent pools, it’s often important to look at backgrounds from the wider commercial sphere, and whether it’s broad experience across the sales and marketing spectrum, or classical training with an exposure to other functions, it’s important that candidates are highly commercial, strategic yet hands-on, and analytical as well as holistic in their approach. 

Our in-depth understanding of the commercial functions, our network of high-performing candidates, and our consultative approach to recruitment that focuses on attitudes and behaviours as much as skills and experience, enables us to find RGM solutions where others are limited.

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