Ready to take the reins on exciting, high-profile drink brands? This is your opportunity to join a dynamic, fast-moving FMCG business and play a lead role in shaping the future of some of the UK's most loved and innovative soft drinks.

We're looking for a Senior Brand Manager to lead the development and execution of best-in-class brand strategies across a vibrant portfolio of drinks. With responsibility for driving brand awareness, strengthening equity, and accelerating commercial growth, this is a highly visible, commercially focused role.

You'll collaborate cross-functionally to deliver impactful, insight-led campaigns across digital, social, retail and more, all while mentoring junior talent and partnering with external agencies to bring brilliant ideas to life.

What You’ll Be Doing

• Craft and deliver brand strategies that align with business goals

• Lead multi-channel campaigns and activations across digital, social, retail and experiential

• Use consumer insights and market data to inform positioning and strategy

• Partner with Commercial, Innovation, R&D, and Shopper teams to ensure consistency and impact

• Manage agency relationships and creative execution

• Analyse brand performance and adapt strategies to optimise results

• Mentor and develop junior brand/marketing team members

• Identify new growth opportunities in collaboration with senior leadership

• Manage budgets and ensure effective ROI on all brand activities

Required Experience

• Extensive experience in brand management within FMCG, ideally drinks or consumer goods

• Proven track record of successful campaign and brand strategy delivery

• Strong leadership, commercial acumen, and project management skills

• Creative, consumer-obsessed mindset with a data-informed approach

• Collaborative, energetic and able to influence cross-functional teams

• Passion for building brands people love!

You’ll be part of a business that genuinely values creativity, innovation, and sustainability – where employees are empowered to do work that matters and build careers they’re proud of. If you love building brands, thinking strategically and making things happen, this is your place to shine.

To apply directly, please send a copy of your CV to eadie@signaturecm.co.uk or alternatively, click 'Apply'.

Whilst we will always endeavour to respond to you, due to the high levels of applications we receive, this isn’t always possible. If you are not contacted within 3 working days, unfortunately, you haven't been shortlisted for this role.

Please note Signature Career Management is acting as an employment agency.