Are you a commercially minded brand marketer who loves building brands, launching innovation and shaping long-term strategy, rather than simply delivering campaigns?

Look no further!

This is a privately owned, founder-led FMCG manufacturer with an impressive heritage and an ambitious growth agenda. Over the years, the business has built a diverse portfolio of market-leading brands across multiple categories, becoming a trusted partner to many of the UK's biggest retailers whilst continuing to expand internationally.

But this isn't a business standing still.

They're investing heavily in their brands, innovation and marketing capability, creating an environment where ideas are encouraged, decisions are made quickly and marketers have genuine influence over the future direction of the business.

You won't find layers of corporate process here. You'll find a fast-paced, entrepreneurial culture where people are trusted to own their brands, challenge convention and make things happen. It's collaborative, commercially driven and highly visible, giving you the opportunity to work closely with senior leadership and shape decisions that have a real impact on the business.

We're looking for a Senior Brand Manager who can balance creativity with commerciality. Someone who enjoys building compelling brand strategies but is equally comfortable analysing performance, spotting opportunities and making commercially sound decisions that drive profitable growth.

This role will take ownership of a portfolio of established brands, leading long-term strategy, innovation and integrated marketing plans whilst developing and coaching a small team. You'll work cross-functionally with Sales, Category, Operations and external agency partners to ensure every initiative delivers against both brand and commercial objectives.

This is a role for someone who wants to own brands from end to end; developing the strategy, identifying growth opportunities, leading innovation, influencing internal stakeholders and ensuring flawless execution.

Key responsibilities include:

• Developing and delivering the long-term strategic direction for a portfolio of established FMCG brands

• Leading insight-led innovation from concept through to successful market launch

• Creating and delivering integrated marketing campaigns across consumer, shopper and trade channels

• Driving portfolio, pricing and promotional strategy to maximise commercial performance

• Using consumer, shopper and market insight to identify future growth opportunities

• Measuring campaign effectiveness and continually improving ROI

• Working collaboratively with Sales, Category, Operations and external agency partners to bring plans to life

• Leading, developing and coaching a high-performing brand team

• Presenting brand strategy and innovation plans internally and with key retail partners

We're looking for someone who can combine strategic thinking with hands-on delivery. Someone who enjoys working at pace, thrives on ownership and wants to play a key role in shaping the future of a growing portfolio.

The successful candidate will likely be:

• An experienced Brand Manager or Senior Brand Manager within FMCG

• Experienced across the full marketing mix, including brand, shopper, innovation and insight

• Commercially astute, with a strong understanding of category performance, pricing and portfolio management

• Confident using consumer insight and data to shape strategy and identify opportunities

• Experienced working with UK Grocery retailers and supporting commercial teams

• A strong people leader who enjoys developing others and building capability

• Comfortable influencing stakeholders across multiple functions and levels

• Thrives in fast-paced, entrepreneurial environments where autonomy and accountability go hand in hand

This is a rare opportunity to join a business with genuine ambition, significant investment behind its brands and the freedom to make a visible impact. You'll have the autonomy to shape strategy, the support to bring ideas to life and the opportunity to play a key role in the next phase of the company's growth.

If this sounds like the kind of environment where you could make a real impact, please apply or get in touch for a confidential conversation.

To apply directly, please send a copy of your CV to sarah@signaturecm.co.uk or alternatively, click 'Apply'.

Whilst we will always endeavour to respond to you, due to the high levels of applications we receive, this isn’t always possible. If you are not contacted within 3 working days, unfortunately, you haven't been shortlisted for this role.

Please note Signature Career Management is acting as an employment agency.